Karma Red collection at PFDC L’Oréal Paris Bridal Week 2014


Karma Red led by design director Maheen Kardar Ali showcased “The Lotus Raj Collection” at the finale of Day 1 of PFDC L’Oréal Paris Bridal Week 2014. Inspired by the subcontinental’s essence and identity comprising of the monsoon, the exquisitely diverse flora ranging from the melancholy nargis, the velvety heady gulab, the sweet rainy frangipani and the fragrant pure motiya, the grand majestic fauna, the classic tea trolley, the sparkly independence day firecrackers, old family homes’ courtyards, the iconic romantic cities, the quintessential traditions, the history of our childhoods and the memories of the generations past, “The Lotus Raj Collection” consisted of five capsule collections: ‘RajKumari’ which set the mood as strong, glamorous, flirty and fabulous; ‘Uns’ which takes its inspiration from the magic and detail of flora, first love and the vanilla sky of the monsoons, beautiful, serene and fairy tale like; ‘Aatish’ inspired by ‘Thakuranis’, warrior queens, age old precious metals and fiery firecrackers; ‘Saj Dhaj’ inspired from the traditions, colours and adornments of the subcontinent and ‘Raj’ which embodied passion, obsession, pure beauty and the celebration of coming full circle. The brand’s showcase also featured children wearing customized pieces from the “The Lotus Raj Collection” who walked the ramp along with the industry’s leading runway models.


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