Furor launches its Winter Gears


The trendiest name in men’s casual western wear Furor launched its widest winter collection on (enter date). Furor’s Winter Gears boasts a large variety of men’s western fashion and is sure to spoil even the most picky shoppers with its huge range of shirts, sweatshirts, sweaters, hoodies, fleeces, jeans, chinos, jog pants, shoes, bags and other accessories. The jackets from the collection will be launched in the beginning of December.


Furor, by Edenrobe, was launched as an independent brand earlier this year but has already defined its place in the market. The brand has 8 stores spread nationwide and the products are all available on its website, www.furorjeans.com, too.


Fahad Dandia, Director Operations Furor, while talking about the new collection said, “We believe in enabling and encouraging young men out there to pursue their passions and dreams. The Furor Man’s lifestyle says ‘I will be the best me I can, I will manifest this moment’ as it is experiences like these that define us all.”


Continuing on to define what makes Furor different from the rest of the brands present in market, Fahad said, ‘Apart from the brand personality, we believe in exclusivity and closing the gap in connecting with our market. Our designs go through a lengthy process of R&D before reaching production. That’s why you’ll find Furor products to be unlike anything you come across locally or even internationally. This is where our connection to the market comes in. Product innovations and marketing campaigns proactively resonate with the market’s needs – affordability, uniqueness and quality clothing for the modern Furor Man of today.’


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